Silicon Valley cloud computing company Marketo, which specialises in revenue performance management, a strategy that allows marketing and sales teams to collaborate to build predictable revenues, is to create 125 jobs in Dublin over the next three years.
The company’s marketing automation and sales effectiveness software was developed to help companies harness the new ways in which customers now buy as a result of the internet, social media and search.
The company, which grew by over 300pc last year, has raised $57m in funding to date.
Recruitment is already underway for graduates and experienced staff covering sales, marketing, support, consulting, development and back office positions.
The jobs are being created with the support of the Government through IDA Ireland. Minister for Jobs, Enterprise and Innovation, Richard Bruton TD, made the announcement this morning.
Marketo has appointed Irishman Fergus Gloster as managing director for Europe. Gloster was one of the co-founders of salesforce.com in Europe and headed the company’s European corporate sales centre in Dublin from 2000 to 2009.
Source:http://www.businessandleadership.com/marketing/item/30384-marketing-automation/
