“‘SaaS BI fosters self-service in many ways. It provides increased ability to automate the generation and distribution of reports, drill-down capabilities and the creation of automated alerts,’ said David White, senior research analyst, Aberdeen Group. ‘It’s also clear that Software-as-a-Service is finding favor with new user populations. Smaller organizations that need a step up from the humble spreadsheet and larger organizations that need to provide BI to under served employees are both driving adoption.’”
Source:http://www.ecrmguide.com/daily_news/article.php/410776
